Transforming Ad Block Audiences Into Valuable Revenue with a Uniquely Innovative Approach
We invented Ad Block Choices, our proprietary One-Click Permission Technology that creates vast amounts of new inventory and revenue.
It’s non-interruptive and allows users to keep their ad blocker on so you never need ask them to turn it off
This simply delivers better results and respects the reasons why ad blockers are used
Over a 97% Acceptance rate across all forms of ad blocking
Creating millions of dollars in new revenue opportunities
Adtoniq caters to the rising demographic of users who actively opt-out of data usage and employ ad-blocking tools. This influential segment, driven by legal compliance and personal choice, represents a substantial and growing global population that consistently outperforms traditional audiences.
Companies utilizing Adtoniq experience an average increase of over 20% in new ad inventory.
When an ad block user visits your site, you're faced with limited options.
You can let them browse ad-free, request them to disable or whitelist your site, attempt to restrict their browsing until they disable their blocker or whitelist, or push for a subscription.
None of these options are effective at scale.
Then there's the issue of "network" ad blocking, utilized by large corporations, government institutions, colleges, universities, and public Wi-Fi. Many vendors now integrate ad blocking into their products such as VPNs, Antivirus software, routers, and other "mesh" technologies. Even if you prompt users to disable or whitelist your site, it's often impossible as the ad blocking technology does not reside on their device and thus they have no control over their experience.
Ad Block Users Are High-Value
Ad Block users are not opposed to ads: over 97% acceptance rate
On average, more than one Third of the U.S. population use ad blockers. Over 43% of people under 35
Who are they: educated, higher income and net worth, influential
Ad block users tend engage more with websites and perform better than non-ad block users
We've handled all the technical work so you just have to install a single script
Your entire ad stack gets blocked. We enable the parts that are privacy-safe.
- Our ad server performs faster than most existing ad stacks
- Our system detects and overcomes all forms of ad blockers
- We give users an easy way to opt-out of advertising entirely
- First-party data integrations are allowed
Privacy, Permission & Consumer Experience Drive Our Business
- We respect privacy-first users and understand their motivations.
- Consumer “Permission” is critical to success
- We are purposefully built to protect consumers' privacy. We do not capture any data that can reasonably be used to identify users (PII). We only store anonymized information for aggregate reporting purposes such as general location (city) and browser type.
- Consumers are anonymous at all times. We contextually target pages and we DO NOT target ads to users based on demographic profiling or behavioral data.
- We only serve highly vetted ads from premium advertisers. This means we never serve a popup, rollover or any ad that impedes users from completing their intended task.
- Consumers can revoke their permission at any time, for any reason.
Adtoniq Detects & Overcomes All Forms of Blocking
Extensions, Dedicated Browsers, Network/VPN and Mobile. And on top of that, our stack runs faster than your existing ad stack so there is no performance degradation.
Adtoniq Blog
See All Posts
The Power of Permission to Build Trust
If you want to succeed as a brand in the current market, you need to rebuild trust. Consumers have lost faith in many of the brands that they once believed in but there is one simple tool that many companies are ignoring to rebuild that trust: permission.
Publishers Can’t Recover What They Can’t Measure: 50% of Ad Blockers Go Undetected
It’s time for publishers to take ad blocking seriously. Most ad block detection tools used by publishers today don’t work because they are blocked by this software so most publishers don't even know the size of the challenge.
Case Study: Ad Council Campaigns See 652% Higher CTRs from Ad Block Audiences
The Ad Council and Adtoniq join forces delivering COVID-19 awareness to ad block users
