Pushing the advertising industry towards a transparent and permission-based future that respects the consumer.
It’s time for publishers to take ad blocking seriously. Most ad block detection tools used by publishers today don’t work because they are blocked by this software so most publishers don't even know the size of the challenge.
There are many ad blockers out there. But in the same way as with blocking ads, they are not created equal when it comes to privacy and data protection. Reputable ad blockers can do a lot to improve browsing experience and protect you from malicious adware, behavioral trackers and dodgy websites.
Today more than 763 million people are using ad blockers
The Ad Council and Adtoniq join forces delivering COVID-19 awareness to ad block users
Analysis showing the variability of performance between leading ad blockers
The impact and implication of ad blockers on tag managers and how to overcome them
Advertising is but one of many on-line activities negatively impacted by ad blocking
Working in partnership with the Ad Council, Adtoniq donates time and technology to help educate consumers through the pandemic
How Adtoniq connecting premium brands with coveted, unreachable audiences using permission-based advertising
Adtoniq technology allows for ads to be served to ad block audiences with their permission which results in higher engagement and more conversions.
We only serve ads to an ad blocker when they have given explicit consent to do so. We do not force ads on ad block users, nor do we ask them to white-list or turn off their ad blockers. Users can revoke their permission at any time and we strive to make their experience fully transparent.